The Coming Crunch | Letter to the Editor | Pune Mirror

From: Ketharaman Swaminathan
Sent: Sunday, 12 October 2025 5:35 PM
To: Corina Manuel
Subject: The Coming Crunch | Letter to the Editor | Pune Mirror

Dear Ms. Manuel:

This has reference to your above mentioned editorial in today’s Pune Mirror.

I have observed the framing of “work as a necessary evil, a transaction to be minimized” among GenYers at the present age of GenZ in many Western countries like Germany, Switzerland, and France. When I lived in Frankfurt in the early 2000s in a rented apartment, my landlord’s daughter was my next-door neighbor. When she got fired from her job, one would think that she’d start job hunting forthwith but, no, she took off to Spain the very next morning for a two months vacation, ostensibly to learn Spanish.

Going by that, I can’t help wondering if the GenZ behavior you have observed is more a function
of financial security than the character trait of a particular generation.

Given your experience with the generation, would you think that Indian GenZ has a family background that makes it more financially secure than Indian Boomers and GenXers at the same age?

In my limited exposure to Indian GenZ, I’d say YES but I thought of asking you since you might have a broader exposure to the generation than I do.

Thanks and Regards.

Ketharaman Swaminathan | Founder CEO | GTM360 Marketing Solutions |
+91 98231 32294 | s.ketharaman@gtm360.com