Multiple Choice Questions: Yes, No Or Maybe?

28 September 2018
There are two styles of testing in corporate and academic assessments: Subjective / Descriptive: The test has a question and the test taker - "assessee" in Learning & Assessment Management System-speak…

What Can Government Do About Petrol Price?

16 September 2018
Today's Times of India has two op-eds on petrol pricing. The one by Swaminathan S Anklesaria Aiyer (@swaminomics) advises the government to hold taxes at their present levels and leave petrol prices…

IKEA Will Die If It Expects Indians To DIY

17 August 2018
Nine years after I wrote Changing Face of DIY Markets, it's still not so easy to get carpenters, electricians and plumbers for doing small household repair and home improvement jobs in India.…

Killing The Six Deadly CX Killers

10 August 2018
Over the years I've bought a wide range of products and services from banks, insurers, etailers, colleges, publishers, brick-and-mortar stores, hardware and software companies, TELCOs, airlines and travel agencies. My…

Upside Of Brexit For IT Industry

3 August 2018
When my employer posted me to Germany in the early 2000s to open its subsidiary for the so-called D-A-CH (German speaking) market of Europe, we had no reference customer in…

How Do You Sue Software?

27 July 2018
Like many countries, India has a withholding tax regime. Called "Tax Deducted At Source", the withholding tax is applicable on salaries paid to employees, commissions paid to agents, rents paid…