Personally I love frictionless CX and I was glad that I could make a business out of my passion when I launched Conversion Rate Optimization as one of the services…
In What Happens Before A Prospect Contacts Sales?, we'd shared CEB’s finding that B2B prospects complete 57% of their purchasing decision before contacting sales. As we saw in that post,…
“B2B customers complete 57% of their purchasing decision before contacting sales.” This is easily the most frequently quoted line in B2B sales and marketing in recent times. Ever since CEB…
Facebook and Reliance Communications (Top 3 MNO in India) partnered this past February to provide free access to Facebook and a bunch of other websites to Reliance customers via the…