GenY Is The Sweet Spot For QR Codes – At Least For Now
The use of QR codes in advertisements continues unabated. We came across three of them on a single day recently. As you can see below, there's one from the leading…
Differentiate Your Product By Going The Extra Mile – Part 2
In Part 1 of this blog post, we'd compared the realtime SMS alerts for credit card transactions sent out by two banks, BANK1 and BANK2. In this Part 2, we'll…
Malls, Me And Catch-22
I recently realized that wherever I go, malls follow. My mall karma started when I was working in Ramco Systems in Chennai, India. Located in the basement of Apex Plaza…
Differentiate Your Product By Going The Extra Mile – Part 1
Credit card holders in India might have noticed of late that they're receiving SMS alerts on their mobile phones each time they use their cards. I'm not sure if this…
Why Is It So Hard To Search Inside A Single Website Compared To The Entire WWW?
Those of you familiar with the world of search before Google would know that Google's search engine attained massive following because of its blazing speed and exhaustive coverage of the…