January 2016 – Talk of Many Things

IT Services Company Boosts Qualified Lead Generation

29 January 2016

Here's our latest success story: IT Services Company Boosts Qualified Lead Generation Campaign management best practices improve Inside Sales effectiveness This midsized IT services company has an inside sales team…

FORTUNE Dodges The Libel Bullet – For Now

22 January 2016

I was stunned when I saw the latest issue of FORTUNE magazine. Titled "Amazon Invades India", the cover features Jeff Bezos as the Hindu Lord Vishnu. Bordering on the sacrilegious,…

Request To Aggregators: Solve Your Customer’s Problems, Not Yours

15 January 2016

Every now and then a startup comes to us with the idea of aggregating fragmented markets, seeking our assistance in product management. The common theme behind most of these marketplaces…

Two Secrets Of Driving More Sales To Existing Customers

8 January 2016

In 4 Major Mistakes B2B Companies Commit To Lose Clients, Ian Dainty declares that B2B technology companies lose "farming" business by failing to communicate with existing customers about their value…

Season’s Greetings!

1 January 2016

Season’s Greetings and Best Wishes for a Happy and Prosperous New Year 2016. Welcome back to the GTM360 Blog! In this first post of 2016, we list the Top 10…