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Welcome to the Website of Ketharaman Swaminathan

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Waiting For Refund

A Practical Guide On Work-Life Balance

Does Google Find It Difficult To Search Its Own Website?

Cost Versus Benefit Of Class Action Suits

Games Airlines Play
PayPal’s “Auto Withdrawal” Feature Isn’t So Auto After All
Superior Customer Insight Is Key To Winning Round 2 Of The Indian Retail Battle
My Ungoofy Traveler Moment
Speed Up Your Outlook Search With These Shortcuts
Strange Yet Familiar Results In Google Images Search!
Indian Education System for UK?
Malls, Me And Catch-22
Why Is It Easier To Search The WWW Than A Single Website?
Innovations At A Click-And-Mortar Library
Is CROSSWORD Going The Borders Way?
The Emergence Of ePayment Fraud Chasers
EBA myBank Will Be A Hit
MSEB Tops Online Bill Payment Consumer Experience
Do American Retailers Want To Have Their Cake And Eat It Too?

 

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Waiting For Refund

 

This lovemoney.com article titled Tenants: how to get your deposit back describes the trials and tribulations faced by tenants in the UK in getting their security deposits back after they vacate a rented house. The article and all comments in response to it were focused around refund issues arising out of disputes over deductions. More»

 


A Practical Guide On Work-Life Balance


In the past, whenever I’ve come across articles on restoring work-life balance in the media, I’ve found their suggestions to be highly impractical for today’s world. That is, until I saw “Work On Bringing Balance To Your Life”. More»

 


Does Google Find It Difficult To Search Its Own Website?

 

When we’d cited the examples of TechCrunch and a couple of other third-party websites to conclude that it’s generally tougher to search a single website compared to the entire world wide web, we never imagined that our conclusion would apply to a website owned by Google itself. Looks like it does! More»

 

PROFILE

 

With a B.Tech from IIT Bombay and a Master's in Marketing Management from Jamnalal Bajaj Bombay followed by a professional career of close to 25 years in various information technology companies in India and abroad, S. Ketharaman possesses a unique blend of high-tech industry experience across hardware, networking, software and services.

S. Ketharaman has worked in sales, marketing and general management roles across India, Middle East, Germany, UK, USA and Asia Pacific. Apart from solid experience in SAP, Oracle, PeopleSoft and Ramco ERPs, S. Ketharaman has strong expertise in banking and payments solutions like Internet Banking, Trade Finance, Payment Hubs, Cards, EBPP and Remittance. The hardware and networking experience he acquired earlier in his career helps S. Ketharaman appreciate how software applications operate within the larger technology ecosystem in order to deliver business results. He gained early exposure to solution selling and negotiation techniques during the first two years of his career in the engineering industry.  

Over the years, S. Ketharaman has developed frameworks and models in areas like marketability, differentiators, price forecasting and usage-based service delivery. He has also authored many articles on business development, Web 2.0, software usability, ROI of ERP and ERP customization, and has served as media spokesperson for one of his employers. He also runs a blog called TalkOfManyThings.com, where he writes on a variety of topics including sales and marketing, technology, globalization,  business culture, and gadgets and gizmos.

 

After working for close to 25 years in Fujitsu, Oracle / i-flex, Ramco, Wipro and other information technology companies in India and abroad, S. Ketharaman turned entrepreneur and founded GTM360 Marketing Solutions in 2009. He is based out of Pune, India, and can be reached on info@sketharaman.com.

 

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Last updated on 04 May 2012.

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